Recently, I was commissioned by the CEO of a leading Nordic European health club operator to prepare some analysis on the PureGym business model as part of a board meeting discussion. The brief was as follows: Conduct PureGym research that helps the board to understand: 1 The PureGym business operating model. 2 Previous ...
It has been a challenging few months for the Peloton connected home exercise business. The Peloton strategic intent In 2012, the founding team (shown below) set out to bring talent in technology, hardware and production together to accomplish an ambitious goal: "bring the community and excitement of boutique fitness into the home." The ...
Before the pandemic, I attended a longevity conference and knew only a few people there. I introduced myself to a man who managed a large endowment fund. When I told him that I advised organisations that exist to provide and promote physical activity, he rolled his eyes and suggested that ...
I have recently returned from the University of Seville, Spain after delivering two lectures on this very interesting master’s degree programme which is now in its ninth year. The degree aims to produce a new cohort of physical activity practitioners who will be supporting older adults to get the very ...
On October 22 I was invited to deliver a talk to members of the Portuguese health and physical activity industry as part of their annual congress. This year's theme was how individual entrepreneurs and businesses can begin recovering from the pandemic. The title of my talk was: Navigating your business through ...
Jan Spaticchia, founder and Chairman, énergie Fitness passed away on May 9th, 2021 following a short battle with cancer. Jan and I were connected through family and business — Jan’s son Luc is my first cousin, once removed. Jan's early career For more than 30 years I watched Jan’s career flourish. When we ...
I was pleased to read that The Gym Group, the UK low-cost gym operator has, for the first time, analysed the social value it creates. Social value allows a business to translate its inputs and activities into social impacts. A gym exists to facilitate exercise, but as a society what we ...
Boris Johnson, on February 22nd 2021, will be laying out a three-stage plan for the reopening of the English economy. During this pandemic, there has been much time to reflect on the businesses we operate and ‘why’ we choose to do what we do. What social impact is your business making? I ...
During January, I spent an hour with Matthew Januszek who hosts the excellent 'Escape Your Limits Podcast' We covered various themes such as the once a decade big shifts that I often see across the global health and fitness industry. We also discussed my belief that physical activity providers need to ...
Although today’s news has been predominantly about Peloton, I am excited for the entire Precor team who now join a business where there will be a deeper sense of genuine strategic fit — Precor will bring much to Peloton but imagine what Peloton will be bringing to Precor. In a way, ...
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