Global health & fitness news

How does your health club brand resonate with consumers?

Recently, an email dropped into my inbox from Steve Tharrett, co-founder of ClubIntel, a U.S. based strategic consumer insights firm whose mission is to elevate the member experience for the club industry. It was to notify me on a white paper they had just published called: 'Does your brand resonate ...

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One place for all of the stories of good by health/fitness industry

IHRSA has today published  a great bog post about the work of Gymtopia under the heading 'One place for all of the stories of good by health/fitness industry'. ------- "The health and fitness industry does plenty of good on a daily basis by helping every person who walks through the door onto ...

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Interview with Richard Davis, Director, VirtualGym TV

Recently, I visited Richard Davis, Director of VirtualGym TV to find out more about the business. Afterwards, I fired off some questions to Richard and below you can read his replies: What does VirtualGym TV stand for? VirtualGym TV 'literally' stands for a virtual gym that you can watch on your TV, ...

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2011 Global Low-cost Gym Sector Report

Shortly, I will be publishing my new report that investigates the international growth of the low-cost gym sector. The full report is available free of charge, thanks to support from Precor. The report will be available to download from the Think Tank. The Think Tank requires a quick, one-time registration, after ...

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Where art and outdoor gym meet

Manuel de Arriba Ares has created Spain's first carbon neutral gym. All the exercise equipment in his 'gimnasio ecológico' requires no electricity and is made entirely of recycled materials. I hope you enjoy:

Rio to follow London after winning Olympic 2016 bid

It seems that if you want to win the right to host a summer Olympics, you should never become the outright favourite. Paris discovered this when they were pipped by London, and now the same fate has struck Chicago. So what clinched it for Rio? Probably two key factors; one is ...

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David Patchell-Evans set to become IHRSA’s second overseas Chairman

Later this week, David Patchell-Evans will become IHRSA's new Chairman. Nothing really significant about that you may be thinking. However, this is the only the second time that the role has gone to an individual from outside of the United States. Industry insiders refer to Evans as 'Patch' who is the ...

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Crunch Fitness Clubs File for Bankruptcy

Crunch Fitness Clubs, the US-based gym group with approximately 73,000 members has filed for bankruptcy protection. It cites slowing membership and onerous lease obligations on some of its properties. The sale “will allow Crunch to emerge as a strong player focused on what we have become famous for: being the place ...

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Apple iPhone no match for revolutionary dumbell phone

Move over iPhone and say hello to the latest dumbell phone. You may think that dumbells and phones don't mix, but you would be wrong. This product is outselling the cardio-vascular computer (you press a foot pedal up and down to power the computer) by a whopping 10:1. The product's big ...

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Seth Godin provides some insight to IHRSA 2009 delegates

Seth Godin was a keynote speaker at the recent IHRSA Convention in San Francisco. I was also speaking at the same conference, but in a slightly smaller room! In this short video, Seth passes on some wisdom for clubs to help them get closer to members: