Consultancy

The consultancy and research assignments that I undertake have both a UK and an international perspective. A diverse range of organisations engage Oxygen Consulting because of its extensive understanding of the entire health and physical activity marketplace.

I have completed a consultancy project for a Russian health and fitness business that required insight into the low-cost gym business model. Then, back in the UK, I helped an established independent health club in Surrey sell its business to Anytime Fitness, the fast-growing gym franchise with more than 4,000 clubs worldwide. Recently, I have been focusing on padel projects given the sport’s rising popularity.

I have worked on large projects with adidas that involved collaborating closely with the UK managing director and smaller assignments when Precor (now part of Peloton), a leading fitness equipment manufacturer, invited me to run a half-day trends briefing for one of their clients.

Below is a summary of some completed consultancy assignments. To discuss a new project, please get in touch.

Consultancy

Conference Talks & Workshops

 

What clients say

Ray that’s an insightful piece of work. Thanks again for your work on the deal.

Gavin Bell, Investment Manager, Maven Capital Partners

I have followed Ray’s industry research for many years. In fact, I was inspired to create Liikku after I read his UK low-cost gym sector report. It opened my eyes to the possibility that Finland could be ready for a simpler and more affordable year-round fitness experience. It is a tremendous asset for Liikku to be able to tap into Ray’s experience and insights.

Johanna Riihijärvi, CEO, Liikku