Consultancy

The consultancy and research assignments that I undertake have both a UK and international perspective. A diverse range of organisations engages Oxygen Consulting because of its extensive understanding of the entire health and physical activity marketplace.

I have completed a consultancy project for a Russian health and fitness business that required insight into the low-cost gym business model. Then back in the UK, I have helped an established independent health club in Surrey to sell their business to Anytime Fitness, the fast-growing gym franchise with more than 4,000 clubs across the globe.

I have worked on large projects with adidas that involved collaborating closely with the UK managing director and smaller assignments when Precor (now part of Peloton), a leading fitness equipment manufacturer, invited me to run a half-day trends briefing for one of their clients.

Below is a summary of some completed consultancy assignments. To discuss a new project, please get in touch.

Consultancy

Conference Talks & Workshops

 

What clients say

Ray is one of the great strategists and researchers in the fitness and health club industry today. I follow all of his work and you should too. His research is fresh and unmatched and this new mid-market report is a wonderful piece of work.

Bryan O’Rourke, President, Fitness Industry Technology Council

Ray has provided meaningful and comprehenisve strategic advice on a number of projects in the fitness industry. He has a very detailed knowledge of the sector, carries out extensive research and recently gave a valuable presentation to the Leisure Property Forum, which was extremely well received.

Chris Gotla, Partner, Fitspace Health Clubs